Digital agriculture: how to feed a growing world
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Digital (or precision) agriculture and big data hold answers to the problem of how to feed a growing world sustainably.
As technological advancements in equipment and inputs slow, companies will need increasingly to compete on digital strategy.
The field-level impact of this next agricultural revolution has been well documented, digital agriculture will, without doubt, change farming. However, research on its effects of agribusinesses has been limited despite the fact it will fundamentally change multiple business functions for agribusinesses across the world.
Read the first in a series of articles that will introduce these concepts and foreshadow how agribusinesses will be affected.
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